Develop Diverse vs. ChatGPT | Better Job Ads, Backed by Science

Understand

the psycholinguistics and behavioral science driving job ad performance

Detect

subtle, subconscious bias - including stereotypes, vague language, and business jargon - embedded in industry-standard job ads

Ensure

consistency and compliance with DEI standards across a global talent acquisition team

Attract

more qualified, high-intent candidates from diverse backgrounds and experiences

Feature-by-feature comparison

Feature	Develop Diverse	ChatGPT
Purpose-built for inclusive recruitment	✅ Yes – 100% focused on job ads, DEI, and bias reduction	❌ No – general-purpose AI not designed for recruitment or inclusion
Real-time bias detection	✅ Pinpoints gender, age, neurodiversity, ethnicity, and disability bias	⚠️ Limited – may miss nuanced or structural bias
Backed by scientific research	✅ Linguistic & cognitive research embedded in the platform	❌ No proprietary research on DEI or recruitment bias
Actionable rewrites	✅ Instantly suggests inclusive alternatives with performance insights	⚠️ Inconsistent – requires user prompting, lacks validation
DEI analytics & reporting	✅ Robust dashboards to track bias reduction over time	❌ No DEI analytics or tracking tools
Team collaboration & governance	✅ Role-based users, action log, and more	❌ None – designed for individual use
Proven business impact	✅ Case studies show improved gender diversity, hiring speed, and reach	❌ Anecdotal at best, no targeted hiring metrics
Security & data privacy	✅ Enterprise-grade, GDPR-compliant, SOC2 certified	⚠️ Unclear, not built for sensitive HR data
Language-specific bias handling	✅ Supports multiple languages with localized bias detection	⚠️ May not recognize cultural nuances across languages

“Since implementing the Develop Diverse platform, we've seen a notable increase in the diversity and quality of our candidate pool. Our job ads now attract a broader audience, greatly enriching our talent pool and bolstering our reputation as an inclusive employer.”

“Develop Diverse is easy-to-use, easy-to-integrate and easy-to-implement software that I have used with substantial impact to create more diverse hiring. Plus, their staff is fun to work with, offer good customer service and are constantly chasing continuous improvements of the software.”

“Develop Diverse is a very intuitive program that quickly and effectively raises awareness and corrects linguistic biases that one may not be aware of. It provides suggestions at both word and sentence level and supports you in not only correcting but also learning when ones language includes and excludes.”

“Intuitive platform that helps make your communication as unbiased and including as possible and at the same time gives educational insights about words and phrases that are excluding.”

“The Develop Diverse Inclusivity Editor is a powerful tool that brings the DEI agenda to life in a meaningful, actionable way. This editor doesn’t just check boxes or offer surface-level changes; it dives deep into language to guide users toward more inclusive communication.”

“You are informed about why a certain word is excluding, and whom it excludes and you receive several words to use instead - especially the new Word plugin makes the process easy for finetuning job ads.”

The #1 platform for inclusive job ad optimization

Why ChatGPT can’t replace Develop Diverse

Understand

Detect

Ensure

Attract

Feature-by-feature comparison

Inclusive job ads lead to more qualified applicants

increase in total applicants across customers*

increase in female applicants across customers*

increase in applicants from minority ethnic groups in AB Agri*

Build a truly inclusive employer brand

Don't just take our word for it

Book a demo

About Develop Diverse